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Accomplishments
Client Overview
Koenighaus is a prominent online retailer specializing in high-quality infrared heaters. To improve their market presence and sales, they want to improve their digital advertising strategies.
Challenge
Koenighaus needed to:
- Maximize their return on ad spend (ROAS) and increase revenue.
- Drive high-quality traffic and improve conversion rates through effective online advertising.
- Ensure consistent performance even during slower sales periods.
Solution
134 Agency implemented a targeted digital advertising strategy to meet Koenighaus' goals:
Marketing
Advanced Advertising Campaigns
We crafted and managed comprehensive Google Ads and Meta Ads campaigns, focusing on reaching high-intent customers interested in infrared heaters.
Data-Driven Optimization
Our team continuously monitored campaign performance, adjusting strategies based on real-time data to maximize efficiency and effectiveness.
Strategic Targeting:
We utilized advanced targeting techniques to ensure ads reached the most relevant audiences, improving engagement and conversion rates.
Results
- 6850% ROAS in the First Month: The campaigns delivered a staggering 6850% return on ad spend in the first month, demonstrating the immediate effectiveness of our approach.
- Ongoing 1300% ROAS and Less Than 8% ACOS: From the beginning and continuing, we have maintained an impressive 1300% ROAS and less than 8% Advertising Cost of Sales (ACOS), highlighting the sustained success of our advertising strategies.
- Over 6,000 Conversions and €1.2 Million in Sales: Our targeted ads generated more than 6,000 conversions and over €1.2 million in sales, significantly boosting Koenighaus' revenue.
Before
Koenighaus, a leading online retailer of infrared heaters, faced the challenge of scaling their online sales through effective PPC campaigns. They set a goal to achieve a minimum 500% ROAS to justify their advertising spend and drive significant revenue growth.
After
With 134 Agency’s expertise in PPC strategy and execution, Koenighaus saw a staggering 6850% ROAS in the first month. Since November, we’ve consistently maintained a ROAS of over 1300%, delivering continuous value and growth. Our campaigns have generated over 6,000 conversions and more than €1.2 million in sales through targeted advertising.
What Our Clients Say About Us
“ 134 Agency took our business to the next level. Their expertise in PPC transformed our online sales, resulting in unprecedented growth and a consistently high ROAS. We couldn't be happier with the results. “
