IN SHORT
Visual identity for a Johannesburg-based company specialized in wedding and corporate event planning.
GOALS
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Creating a distinctive visual identity
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Establishing Consistent Branding Across Platforms
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Defining and Implement Color Palette and Fonts
TO WRAP THINGS UP...
The complete visual identity encompassed logo design, a standardized color palette, fonts, and their usage. The goal was to create an elegant and delicate impression through a combination of the dominant blackberry color and a neutral, soft white hue. Additionally, designs for supplementary tools were developed, including business cards, letterheads, promotional banners, employee uniform designs, as well as a comprehensive social media setup.