Accomplishments
45%
Increase in Wedding Inquiries
50%
Growth in SMM Engagement
60%
Positive Perception of the Brand
Client Overview
Blackberry Events is a specialist in organizing weddings and corporate events in South Africa, offering tailored services to create memorable experiences.
Challenge
At the beginning of our collaboration, we identified three main tasks:
- Develop a compelling visual identity that conveys elegance and professionalism.
- Create a brand book to ensure consistency across all marketing materials.
- Design engaging social media graphics and print materials such as brochures and business cards.
Solution
After conducting thorough market research and understanding our client's needs, we implemented the following:
- Brand Book: We established key brand elements, including a sophisticated logo, color palette, typography, and additional brand components to maintain a cohesive and elegant tone across all platforms.
- Social Media and Print Materials: We created visually appealing social media graphics to effectively showcase their services and designed high-quality print materials, including brochures and business cards, to enhance their offline presence.
- Service Presentation: We crafted clear and attractive service descriptions with matching visuals to engage both wedding and corporate clients.
Results
- 45% increase in inquiries for wedding and corporate event services through digital channels within three months.
- 50% growth in social media engagement, leading to a 30% increase in followers over the same period.
- 60% of clients reported a positive perception of the brand's professionalism after their first interaction.
Before
After
What Our Clients Say About Us
We are thrilled with the visual identity created for us. It truly reflects our brand and helps us connect with our clients. The team's work has elevated our presence in the industry.
Linda
Founder