Capital City Movers

Capital City Movers

2021
Industry
Moving
Duration
6 Weeks

Accomplishments

38%
Increase in Moving Inquiries
57%
Increase in Website Traffic
300%
ROAS During Slow Months

Client Overview

Capital City Movers is a well-established moving company based in New York City, known for providing top-notch moving services across the region. With a competitive market in NYC, they needed a digital transformation to enhance their online presence and drive more inquiries.

Challenge

Capital City Movers faced challenges with their outdated website, which didn't reflect their expertise and professionalism. The site had poor user experience, slow loading times, and was not optimized for conversions. They were also struggling to achieve a strong return on ad spend (ROAS) during the slower months, impacting their overall revenue.

Solution

Our team at 134 Agency undertook a complete redesign of Capital City Movers’ website. We focused on creating a modern, fully responsive design that not only looked great but was optimized for user experience and conversion rates.

We integrated key features such as:

  • Streamlined navigation to make it easy for users to find information and request a quote.
  • Mobile optimization to ensure the site performed well on all devices.
  • Fast load times and SEO-friendly content to improve search engine rankings.

Additionally, we managed their Google Ads campaigns, applying advanced targeting strategies and continuous optimization to maximize their ad spend, especially during the traditionally slow months.

Results

  • 38% Increase in Moving Inquiries: The website redesign led to a 38% increase in moving inquiries, demonstrating the effectiveness of the new design in driving conversions.
  • 57% Increase in Website Traffic: With improved SEO and user experience, Capital City Movers saw a significant 57% increase in website traffic, bringing more potential customers to their site.
  • 300% ROAS in Slow Months: Through our strategic Google Ads management, we achieved an impressive 300% return on ad spend, even during the slower periods, providing a steady stream of business for Capital City Movers.

Before

Capital City Movers’ website was outdated, with poor user experience, slow load times, and minimal mobile optimization. The company struggled to attract new inquiries and saw inconsistent results from their Google Ads campaigns, especially during off-peak months.

After

We delivered a modern, fully responsive website that significantly improved user experience and SEO performance. Coupled with our strategic Google Ads management, Capital City Movers now enjoys a strong online presence, higher traffic, and a steady flow of inquiries.

What Our Clients Say About Us

Working with 134 Agency has been a game-changer for our business. The new website not only looks amazing but has also brought in more customers than we ever expected. Their Google Ads strategy kept us busy even during our slowest months. We couldn’t be happier with the results!"

Najdan Nikolić
CEO

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